August 18, 2017

ASUS today announced ZenFone 4 and ZenFone 4 Pro, smartphones designed to provide the best mobile photography experiences with dual cameras that enable unlimited creative options and give users the freedom to capture their world from multiple perspectives. Both ZenFone 4 Pro and ZenFone 4 feature main cameras with industry-leading Sony® IMX362 image sensors, wide-aperture lenses and optical image stabilization (OIS) to capture bright, vivid and sharp photos anytime, even in low-light environments. The second camera on ZenFone 4 Pro features a 2X optical zoom and 10X total zoom to capture sharp photos of distant subjects and gorgeous portraits with soft backgrounds. The second camera on ZenFone 4 has a 120° wide-angle lens that enables users to fit more scenery and people in the frame for beautiful landscape and group photos, as well as take better pictures indoors and in confined spaces.


ZenFone 4 Pro and ZenFone 4 feature the latest Qualcomm® Snapdragon™ Mobile Platforms to deliver fast, responsive performance for demanding apps and games, and provide optimized power efficiency for long battery life. Qualcomm Spectra™ image signal processors (ISPs) further improve camera performance, ensuring fast and smooth focusing and zooming, and photos with better color accuracy.

The ZenFone 4 series represents a major evolution in smartphone camera design, empowering users to rediscover their world from fresh points of view and have more fun exploring and sharing with friends. ZenFone 4 and ZenFone 4 Pro open the door to unlimited photographic possibilities and put professional-quality photos within everyone's reach.


ZenFone 4 Pro
ZenFone 4 Pro is the ultimate expression of ASUS smartphone design, crafted to provide luxury in every detail and engineered to deliver an unparalleled mobile photography experience. ZenFone 4 Pro features dual cameras, and is the first smartphone to incorporate three high-end Sony image sensors. The ASUS SuperPixel™ engine ensures the best mobile photography experiences with both the front and rear cameras.

8X-greater light sensitivity in low light
ZenFone 4 Pro has a main camera equipped with the industry-leading Sony IMX362 image sensor with a large 1/2.55-inch size, 1.4µm pixels and a wide, f/1.7 aperture lens to capture brighter and clearer photos in low light. Together with the SuperPixel engine that effectively increases captured light by up to 8X, and OIS that enables blur-free handheld exposures of up to 1/4 seconds, ZenFone 4 Pro captures sharper, brighter and clearer photos at night and in low-light environments.

2X optical zoom, 10X total zoom
ZenFone 4 Pro has fast and responsive camera performance, letting users instantly switch between the dual cameras to achieve the perfect composition without missing the moment they want to capture. A Qualcomm Spectra 180 ISP further improves camera performance, ensuring fast and smooth focusing and zooming, and photos with better color accuracy. The dual cameras on ZenFone 4 Pro also have a 16MP camera with a 2X optical zoom and a 10X total zoom that brings distant subjects closer, putting them in sharp focus while softening background details. Combined with the all-new Portrait mode that uses both the zoom lens and main lens simultaneously to create a shallow-depth-of-field effect, ZenFone 4 Pro's camera lets users capture gorgeous portraits and close-ups with a sense of depth and a beautifully blurred background for professional-looking photos that rival those from DSLR cameras.

ASUS PixelMaster Technology
ZenFone 4 Pro has an improved ASUS TriTech+™ auto-focus system that incorporates three focusing technologies, including the new Dual Pixel phase-detection auto-focus (PDAF) with 24 million focus detection sensors, second-generation laser auto-focus and subject-tracking auto-focus. TriTech+ automatically chooses the best technology to use depending on the subject, and achieves focus in an amazingly fast 0.03 seconds, ensuring sharp and clear photos. ZenFone 4 Pro also features both optical and electronic image stabilization for blur-free photos and videos, and an RGB color-correction sensor, which automatically detects and adjusts for environmental lighting to ensure photos with beautiful, natural colors. ZenFone 4 Pro shoots video at up to 4K UHD resolution (3840 x 2160) letting users capture and share their memories with incredible levels of detail,

PDAF selfie camera
ZenFone 4 Pro also has an advanced selfie camera, featuring fast, phase-detection auto-focus, a Sony IMX319 image sensor with large, 1.4µm pixels, an f/1.9 aperture lens and the SuperPixel Engine that boosts light sensitivity by 2X while reducing image noise, letting users capture beautifully clear and vivid selfies, day or night, indoors or out.

PixelMaster camera modes
Multiple PixelMaster camera modes enhance the photography experience and let users easily capture amazing photos. For advanced photographers who prefer complete creative control, the camera's Pro mode offers manual camera controls similar to those found on DSLRs. With one-touch adjustments to shutter speed, white balance, exposure and ISO, as well as the ability to shoot in RAW format and set exposures up to 32 seconds long, users can capture stunning images that express their photographic vision. Slow Motion mode lets users capture fast action scenes at up to 120 frames per second (fps) in 1080p Full HD resolution and then play back it back at a standard frame rate, dramatically slowing action down for a unique video effect. Time Lapse mode enables ZenFone 4 Pro to automatically shoot images at preset intervals and then compiles them into a stop-motion-like video. Unlike other phones, ZenFone 4 Pro can shoot for extended periods by lowering screen brightness and turning off the radios to conserve battery power, resulting in truly breathtaking time-lapse videos.

Powerful and efficient performance
ZenFone 4 Pro is built upon the latest Snapdragon 835 Mobile Platform, which is engineered to deliver powerful performance, ultrafast network connectivity, and a responsive camera experience, while a Qualcomm Adreno™ 540 GPU is designed to provide superior performance for high-end mobile gaming.

ZenFone 4 Pro combines the fantastic energy-efficiency of the Snapdragon 835 Mobile Platform with a high-capacity 3600mAh lithium-polymer battery engineered to deliver up to two weeks of 4G standby time, letting users shoot more photos, stream more videos and music, and enjoy longer gaming sessions. When it's time to recharge, ASUS BoostMaster technology provides 18W (9V/2A) of power for incredibly fast charging, and built-in safeguards protect against overcharging. Just five minutes of charging provides two hours of 3G talk time, and a 32-minute charge brings the battery to 50% capacity.

Built-in NFC enables convenient mobile payments with Android Pay™, and a front-mounted live fingerprint reader offers improved security and fast phone unlocking in just 0.3 seconds.

Evolved Zen craftsmanship
ZenFone 4 Pro evolves the prestigious ZenFone design lineage with numerous refinements that give it a singular beauty and provide an unparalleled user experience. Crafted with a solid aluminum unibody using advanced nano-molding technology (NMT), ZenFone 4 Pro is thin and light, yet incredibly strong.

ZenFone 4 Pro features an expansive 5.5-inch AMOLED display with 500cd/m2 brightness, Full HD (1920 x 1080) resolution, and a color gamut that’s greater than 100% NTSC to make photos, videos and apps looks as vibrant as real life, even when viewed outdoors in bright sunlight. ASUS Splendid technology lets users adjust the color temperature of the display based on environmental lighting for the most comfortable viewing experience.

The display is surrounded by an ultra-narrow bezel, providing a cinematic view and a slimmer width for easy one-handed operation. The dual camera system on ZenFone 4 Pro is integrated completely within the phone chassis for a perfectly flat rear surface with no protrusions. Both the front and rear of ZenFone 4 Pro are encased in 2.5D-curved Corning® Gorilla® Glass that provides a more comfortable grip and a durable, scratch-resistant finish. Fine, diamond-cut metal edges provide a luxurious accent. ZenFone 4 Pro is available in in two luxurious colors: Moonlight White and Pure Black.

Expansive stereo sound
ZenFone 4 Pro is built with dual speakers and incorporates multiple audio technologies to provide the best sound for entertainment and phone calls. Its stereo speakers deliver expansive, low-distortion sounds, even at high volumes. Three noise-canceling microphones remove unwanted environmental sounds for the best call quality and clear sound when recording videos or live streaming. Hi-Res Audio certification enables 24-bit/192kHz — 4X CD quality — audio playback. The all-new AudioWizard app lets users tailor headphone audio to their preference, and DTS Headphone:X™ provides theater-quality 7.1-channel virtual surround-sound over headphones.

ZenFone 4
ZenFone 4 evolves the ZenFone lineage with luxurious, crafted design and delivers an unparalleled mobile photography experience with a dual-camera system that expands creative options to take mobile photography to new heights.

5X-brighter and clearer photos in low light
ZenFone 4's main camera is equipped with the industry-leading Sony IMX362 image sensor with a large 1/2.55-inch size, 1.4µm pixels and a wide, f/1.8 aperture lens to capture up to 5X-brighter and clearer photos in low light. Combined with OIS that allows blur-free handheld exposures of up to 1/4 seconds, 5X more light can reach the camera sensor, making ZenFone 4 perfect for capturing brighter, clearer true-to-life photos at night, in low-light environments, and in back-lit situations.

120° super wide-angle camera for 200%-wider field of view
The dual-camera system on ZenFone 4 also has a 120° wide-angle camera, which has a 200% wider field of view than standard smartphone cameras to fit more scenery and people in the frame for dramatic photos and videos that capture a true sense of place. When taking photos indoors, the wide-angle view makes it much easier to get the perfect shot — especially in confined spaces where it may not be possible to take a few steps back to fit everyone and everything into the photo. The unique perspective of the wide-angle lens can also be used to stylistic effect, increasing the sense of space in any setting to capture more dramatic scenes and stunning, expansive landscapes.

Ultrafast, 0.03-second focusing with dual-pixel PDAF
ZenFone 4 has a dual-pixel camera unit with 24 million focus-detection sensors — two for each of its pixels — that provides ultrafast 0.03-second phase-detection and subject-tracking autofocus to ensure sharp and clear photos.

Qualcomm Spectra 160 ISP for optimized imaging
ZenFone 4 has fast and responsive camera performance, letting users instantly switch between the dual cameras to achieve the perfect composition without missing the moment they want to capture. A Qualcomm Spectra 160 ISP is engineered to provide superior camera performance, supporting fast and smooth focusing and zooming, and photos with better color accuracy. ZenFone 4 also features an RGB color-correction sensor, which automatically detects and adjusts for environmental lighting, enabling ZenFone 4 to capture photos with beautiful, natural colors.

Detailed 4K UHD video recording and EIS for shake-free videos
ZenFone 4 shoots video at up to 4K UHD resolution (3840 x 2160) letting users capture and share their memories with incredible levels of detail. Electronic image stabilization (EIS) uses intelligent algorithms to detect shakes and sharp movement along three axes and automatically applies compensation to ensure smooth and steady videos.

Amazing photos with PixelMaster camera modes
ZenFone 4 features an assortment of 12 PixelMaster camera modes that enhance the photography experience and let users easily capture amazing photos. For advanced photographers who prefer complete creative control, the camera's Pro mode offers manual camera controls similar to those found on DSLRs. With one-touch adjustments to shutter speed, white balance, exposure and ISO, as well as the ability to shoot in RAW format and set exposures up to 32 seconds long, users can capture stunning images that express their photographic vision. Slow Motion mode lets users capture fast action scenes at up to 120fps in 1080p Full HD resolution and then play back it back at a standard frame rate, dramatically slowing action down for a unique video effect. Time Lapse mode enables ZenFone 4 to automatically shoot images at preset intervals and then compiles them into a stop-motion-like video. Unlike other phones, ZenFone 4 can shoot for extended periods by lowering screen brightness and turning off the radios to conserve battery power, resulting in truly breathtaking time-lapse videos.

Qualcomm Snapdragon 660/630 Mobile Platform: Powerful and efficient performance
Available with the latest Snapdragon 660 and Snapdragon 630 Mobile Platforms, ZenFone 4 combines ultrafast performance, optimized power efficiency, and advanced connectivity with security and convenience features to deliver a mobile experience like no other.

The Snapdragon 660 Mobile Platform with up to 6GB of RAM is engineered to deliver the same incredible performance as the Snapdragon 820 with improved power efficiency. Its Qualcomm Kryo™ 260 CPU is designed to deliver a 20% performance improvement over the Snapdragon 653 processor. Its eight CPU cores are divided into two clusters — one for extreme performance and the other for efficiency — that are engineered to deliver smooth and responsive performance with the latest apps and games, as well as longer battery life. The Qualcomm Adreno 512 GPU is designed to provide 30% faster graphics performance than Snapdragon 653 for incredible 3D gaming experiences.

The Snapdragon 630 Mobile Platform with up to 4GB of RAM is engineered to support improved CPU performance and the Adreno 508 GPU is designed to deliver 30% faster graphics performance than Snapdragon 626 for smooth and responsive experiences with the latest apps and incredible 3D gaming.

Longer battery life and faster charging
The Qualcomm Snapdragon 660 and Snapdragon 630 Mobile Platforms are manufactured using a 14nm FinFET process technology to deliver optimized power efficiency for improved battery life. Combined with the high-capacity 3300mAh battery, ZenFone 4 provides up to 23 days of 4G standby time and longer usage times every day, letting users shoot more photos, stream more videos and music, and enjoy longer gaming sessions. When it’s time to recharge, ASUS BoostMaster technology provides 15W of power for incredibly fast charging, and built-in safeguards protect against overcharging. Just five minutes of charging provides two hours of 3G talk time, and a 36-minute charge brings the battery to 50% capacity.

Advanced connectivity, convenience and security
ZenFone 4 supports 4G LTE download speeds up to 600Mbps (LTE Cat 12) and upload speeds up to 150Mbps (LTE Cat 13), as well as 802.11ac dual-band Wi-Fi with MIMO for blazingly fast network connectivity in any situation. Built-in NFC[1] enables convenient mobile payments with Android Pay, and a front-mounted fingerprint reader offers improved security and fast phone unlocking in just 0.3 seconds.

Evolved Zen craftsmanship
ZenFone 4 evolves the prestigious ZenFone design lineage with numerous refinements that give it a singular beauty and provide an unparalleled user experience. Crafted with a solid aluminum unibody using advanced nano-molding technology (NMT), ZenFone 4 is thin and light, yet incredibly strong.

ZenFone 4 features an expansive 5.5-inch Super IPS+ display with 600cd/m2 brightness to make photos, videos and apps looks as vibrant as real life, even when viewed outdoors in bright sunlight. ASUS Splendid technology lets users adjust the color temperature of the display based on environmental lighting for the most comfortable viewing experience.

The display is surrounded by an ultra-narrow bezel, providing a cinematic view and a slimmer width for easy one-handed operation. ZenFone 4’s dual camera system is integrated completely within the phone chassis for a perfectly flat rear surface with no protrusions. Both the front and rear of the ZenFone 4 are encased in 2.5D-curved Corning® Gorilla® Glass that provides a more comfortable grip and a durable, scratch-resistant finish. Fine, diamond-cut metal edges provide a luxurious accent and micro-etched, concentric-circle detailing that catches the light to make ZenFone 4 shimmer with a rich luster. ZenFone 4 is available in three gorgeous colors: Midnight Black, Moonlight White and Mint Green.

Expansive stereo sound
ZenFone 4 is built with dual speakers and incorporates multiple audio technologies to provide the best sound for entertainment and phone calls. Its stereo speakers deliver expansive, low-distortion sounds, even at high volumes. Two noise-canceling microphones remove unwanted environmental sounds for the best call quality and clear sound when recording videos or live streaming. Hi-Res Audio certification enables 24-bit/192kHz — 4X CD quality — audio playback. The all-new AudioWizard app lets users tailor headphone audio to their preference, and DTS Headphone:X™ provides theater-quality 7.1-channel virtual surround-sound over headphones.

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