January 18, 2018

Creative's Super X-Fi™ Headphone Holography Wins Best of CES Award 2018

Creative today announced that its all-new Super X-Fi technology has won the prestigious AVS Forum ‘Best of CES 2018 Award' on its maiden outing at the world's largest consumer electronics show in Las Vegas this year.

Mark Henninger (Senior Editor, AVS Forum -- the world's largest AV-enthusiast forum site) spoke with CEO of Creative Technology, Sim Wong Hoo, and shared that he was blown away by the Super X-Fi demo, and that it was the ‘Holy Grail' of headphone audio. The demo involved listening to a high-end 5.1.2 multi-speaker system in a room, then when Super X-Fi-enabled headphones were put on, listeners experienced the exact same audio soundstage as they had heard a few moments before, this time just from two plain headphone drivers.

Super X-Fi captures the listening experience of a high-end multi-speaker system in a studio and actually recreates that same expansive experience - the same depth, detail, soundstage, three dimensionality, immersiveness and realism. It's like the magic of 3D holography, but in audio - for the headphones.


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